Discover

The world of
Tru Energy®

Skin flourishes when it is supported, never forced. Wander through the story, the thinking and the rituals behind every formula.

“Restoring function so appearance can improve naturally.”

Functional Esthetics™ · Cathy Goldstein, AP

Our founder

Meet Cathy

Tru Energy was created by Cathy Goldstein, an Acupuncture Physician with nearly 40 years of clinical experience. That background informs every formula and every ritual.

Read her story

The science

The Science of Energy Skincare

A systems-based view of skin, the signature green glass bead, and the thinking behind Energy Optimized® care.

Explore the approach

The ritual

How to Use Your System

Step-by-step rituals and demonstration videos, so every minute you give your skin is well spent.

Watch and learn

The journal

Reflections on aging well

Thoughts on skin, stress, nourishment and the art of caring for yourself.

Read the Journal

Complete Facelift System · verified reviews

4.9

average rating

337

customer reviews

★★★★★

“I look forward to using the protocol of these products. A great way to wind down the day.”

Kathy · Verified buyer

★★★★★

“I have been using this system for 4 and a half months and I love it. The products smell and feel great! I love the whole protocol.”

Wendy L. · Verified buyer

★★★★★

“Creamy, feels excellent, hydrating, works great on sensitive skin, great company with excellent service.”

Lonna · Verified buyer

Reviews collected by Loox on the Complete Facelift System. Individual experiences vary.

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All-natural formulas
Energy Optimized®
Founder-formulated by Cathy Goldstein, AP
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